bao bong da so consecutive third time, Viglacera has been honored “National Brand”

Once again, Viglacera was named with bao bong da so title “National Brand 2016”. This is bao bong da so consecutive 3^rdtime that Viglacera receives this award. With “National Brand” Viglacera continues to confirm firm position of bao bong da so leading enterprise in building materials industry and real estate in Vietnam, from which to continue to promote bao bong da so image, build brand reputation in bao bong da so world.

Before bao bong da so Honors Ceremony “National Brand” taking place, Mr. Nguyen Anh Tuan -representative of Viglacera Corporation JSC attended bao bong da so meeting with President Tran Dai Quang at Presidential Palace and received congratulation and awarded logo from President

National brand program is bao bong da so unique program implemented by Vietnam Government for a purpose of promoting bao bong da so country’s image via product branding. Logo for National Brand has title Vietnam Value which is given to bao bong da so product having its own brand, meeting criteria stipulated by bao bong da so program. Enterprises achieving national brand have been developed results to continue pursuing value of bao bong da so Program that are Quality – Innovation, Creativity – Pioneer Capability.

Enterprises chosen to have National Brand in 2016 need meet variety of criteria such as: as a result of modern production process and business management, meet requirements and regulations of bao bong da so authorities in each period; use advanced production line, environmentally friendly, use domestic materials; have ability to export or replace import product; product quality is guaranteed by advanced quality management system and recognized under bao bong da so provisions of current legislation; Design and utility have advantages, innovative; Product Brand is registered for protection of intellectual property rights in Vietnam and is owned by enterprises, business firms establised in Vietnam; There are strategies to build, develop and protect brand; Have specialised brand management apparatus; Have large portion in domestic market and in exports and chosen by consumers.

Deputy Prime Minister Truong Hoa Binh bao bong da so Minister of Industry bao bong da so Trade Tran Tuan Anh gave Logo “National Brand 2016” for Deputy General Director Nguyen Minh Tuan – representative of Viglacera Corporation JSC

representative of Viglacera Corporation JSC Therefore, to achieve bao bong da so title “National Brand 2016” and especially consecutive three times, Viglacera Corporation JSC always strive to complete successfully targets in bao bong da so past year and has maintained leading role in building material industry in Vietnam. And bao bong da so result is bao bong da so award for continuous effort to affirm bao bong da so leading position of Viglacera in building materials industry and real estate.

bao bong da so year of 2016 is successful year with many important events such as: in just bao bong da so first 9 months of bao bong da so year 2016, bao bong da so Corporation exceeded profit target of bao bong da so whole year 2016 of which approved by General Meeting of Shareholders (GMS); consecutive commencement and active new industrial parks such as: Tien Hai, expanded Yen Phong, My Xuan, Dong Van IV industrial Zone; focus on research, development and science application of advance technology in production to launch market new products, green products with advantages such as: Viglacera energy saving glass etc. Besides, bao bong da so year of 2016 is also bao bong da so year that Viglacera promoted abroad investment, notably in Cuba. Viglacera and Cuban Ministry of Construction and some big corporations in this country have signed some minutes of agreement to establish building material manufacturing enterprises, invest in hotel services, and expand export market in Cuba.

In bao bong da so next time, Viglacera will continue to attack aggressively foreign markets and focus on green scientific and technological revolution in building materials industry by investment, manufacture and enhancement in product quality of environmentally friendly building materials such as AAC, clinker brick, low-e glass, tiles and nano-coating sanitary wares dirty repellent, water-saving faucet etc

In particular, bao bong da so business strategy of bao bong da so Corporation seeks to sustainable development – “green” devepment. Coping with actual situation of environmental degradation, scarcity of energy sources and exhausted natural resources, Viglacera has focused on modern production technology application, use of common materials, restrain using scarce resources and promote research in order to enhance environmental friendly features for each product.

In 2016, many enterprises, corporations, large companies are honored at bao bong da so National Brand program, contribute to promoting Vietnamese brand to bao bong da so world

Such results and big contribution to bao bong da so building materials industry and society somewhat have created brand value of Viglacera. Currently, products of Viglacera have been offered and consumed in more than 40 countries and territories in bao bong da so world. bao bong da so consecutive third time recognised as “National Brand” will be motivation for Viglacera to continue building and developing Vietnam brand in bao bong da so international areana.

bao bong da so years 2015-2020 and bao bong da so following years, Viglacera will strive for an average annual growth rate of 20%/year with revenues of $ 1 billion. Viglacera focuses on investment and development, application of scientific and technological achievements, advanced technology in bao bong da so world into production line to improve product quality, compete with international brands, while promoting attracting and training high quality human resources – meet international standards etc thereby striving to develop Viglacera brand to bao bong da so world, becoming multinational corporation.